{"id":3725,"date":"2024-09-09T17:46:02","date_gmt":"2024-09-09T15:46:02","guid":{"rendered":"https:\/\/mattmo.nl\/?post_type=cases&p=3725"},"modified":"2025-03-17T12:59:53","modified_gmt":"2025-03-17T11:59:53","slug":"creative-city-lab","status":"publish","type":"cases","link":"https:\/\/mattmo.nl\/en\/cases\/creative-city-lab\/","title":{"rendered":"Creative City Lab"},"content":{"rendered":"\n

Initiative co-founded by Mattmo.<\/p>\n\n\n\n

Challenge<\/h2>\n\n\n\n

How can we develop innovative and sustainable solutions in active collaboration with the creative industry, business and (local) government?<\/p>\n\n\n\n

How can we build a network of creative and sustainable experts who develop solutions for a sustainable future? CCLab\u2019s aim consists of seeking creative and sustainable solutions for urgent and complex social issues. We see design as a fundamental means of communication in this process.
The responsibility of design goes beyond simply economic interest; it also has a social and global impact. <\/p>\n\n\n\n

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Solution<\/h2>\n\n\n\n

Young educational top talent and experienced professionals are both necessary for optimal development of knowledge and successful innovation.<\/p>\n\n\n\n

Creative City Lab has a concrete \u2018open innovation formula and approach,\u2019 where innovative powers from the creative industry, education and business collaborate. The Lab\u2019s first edition focused on making living areas more sustainable.   <\/p>\n\n\n\n

Now more than ever, creativity should start in the boardroom. It belongs in the early stages of the process. There should be a creative director at board level. Creativity is too often the icing on the cake, but companies must become aware of its economic value. It enriches the product, ensures that your brand is taken seriously. The political world has gotten the message: the creative sector has moved up from the Ministry of Education, Culture and Science, to Economic Affairs. A positive development in a crucial industry.<\/p>\n\n\n\n

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Result<\/h2>\n\n\n\n

Examples of sustainable customer solutions created during CCLab consist of \u2018de slimme meter\u2019 (smart meter) and \u2018Zonnehypotheek\u2019 (solar mortgage).<\/p>\n\n\n\n

Mattmo is founding partner of this organization. Furthermore, Mattmo takes part in short innovation workshops, where we develop new business concepts under high pressure. <\/p>\n\n\n\n

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Initiative co-founded by Mattmo. Challenge How can we develop innovative and sustainable solutions in active collaboration with the creative industry, business and (local) government? How can we build a network of creative and sustainable experts who develop solutions for a sustainable future? CCLab\u2019s aim consists of seeking creative and sustainable solutions for urgent and complex… → Creative City Lab<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":3728,"menu_order":76,"comment_status":"closed","ping_status":"open","template":"","tags":[],"client":[102],"case-types":[21,68],"class_list":["post-3725","cases","type-cases","status-publish","has-post-thumbnail","hentry","client-creative-city-lab","case-types-concepts","case-types-concepts-en-2","entry"],"_links":{"self":[{"href":"https:\/\/mattmo.nl\/en\/wp-json\/wp\/v2\/cases\/3725","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mattmo.nl\/en\/wp-json\/wp\/v2\/cases"}],"about":[{"href":"https:\/\/mattmo.nl\/en\/wp-json\/wp\/v2\/types\/cases"}],"author":[{"embeddable":true,"href":"https:\/\/mattmo.nl\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mattmo.nl\/en\/wp-json\/wp\/v2\/comments?post=3725"}],"version-history":[{"count":8,"href":"https:\/\/mattmo.nl\/en\/wp-json\/wp\/v2\/cases\/3725\/revisions"}],"predecessor-version":[{"id":4954,"href":"https:\/\/mattmo.nl\/en\/wp-json\/wp\/v2\/cases\/3725\/revisions\/4954"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mattmo.nl\/en\/wp-json\/wp\/v2\/media\/3728"}],"wp:attachment":[{"href":"https:\/\/mattmo.nl\/en\/wp-json\/wp\/v2\/media?parent=3725"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mattmo.nl\/en\/wp-json\/wp\/v2\/tags?post=3725"},{"taxonomy":"client","embeddable":true,"href":"https:\/\/mattmo.nl\/en\/wp-json\/wp\/v2\/client?post=3725"},{"taxonomy":"case-types","embeddable":true,"href":"https:\/\/mattmo.nl\/en\/wp-json\/wp\/v2\/case-types?post=3725"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}